eBay
eBay Motors
JOAN
This campaign ran across broadcast, OLV, CTV, streaming audio, digital and social, using imagery that celebrated genuine car enthusiasts and the passion they invest in their vehicles.
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Starting with the original garage and character photography, we rebuilt the workshop environment in 3D, extending and enhancing the scene to create greater depth and flexibility across formats. The forklift asset was sourced from TurboSquid, while the wider environment was camera-mapped and lit to match the original photography. Final CGI renders were then composited seamlessly to create a cohesive and photoreal result.
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