Lucozade
It’s On
Summer

adam&eveDDB
KingHenry: Design / Art Direction / Retouching / CGI

Summer is here! What better way to celebrate Lucozade’s thirst quenching flavours than embracing everything we love about the sunshine?

From shades to shady palm trees, this bright, fun aesthetic links seasonal iconography to each flavour creating an impactful campaign full of the holiday spirit.

Lucozade
It’s On
Zero

adam&eveDDB
KingHenry: Design / Art Direction / Retouching / CGI